Google..PPC Sales Path, Doris Spring Onion on a Pogo Stick?
Hi Ed WeBBers,
What is a sales path?
Well, where Google is concerned its THE successful formula that cuts through the landmines of failure leading you to SUCCESS!
Lets break it down..
First of all you have done your research and found a *HOT* market THEN a *HOT*product to introduce into that market !
Then you create a webpage to springboard your sales from, this webpage will be known as a landing page, this is because it is where you want your prospective buyers to go too from your PPC advertisement campaign!
Ed….i`m baffled, why would you stand on a springboard in your local swimming baths with advertising your product ?
Doris…don`t disturb me i`m trying make a point here, next you will be saying instead of water i dive onto a page, or that a spring onion has a pogo stick..
SHE TRY`S..
Back to the script..
NOW, you have to research your keywords , these are the most relevant words and phrases that the buyer of your products will most likely use when searching on sites like Google, the closer the relevant fit the better and more targeted your sales audience will be , leading to a greater number of sales!
Once you have your keywords , you have to write your advertisement, now you have to construct these in a certain way, YES even this part has it`s own formula and is crucial for SUCCESS..
However i will cover these strategies, in detail in another post (SO watch out for that)..
Once you have done this , the final part..BUT by no means least, is your landing page, of which you have to format just right also..
Can you see the pattern of your advertisement “sales path”
I mentioned once before how Google`s advertising formula to success is completely about RELEVANCE, and all you have to do is create the correct sales path from the Keywords right through to your landing page..
Relevant Keywords–Correct Ad Format–correctly constructed Landing page!
WAH-LA you now have a SUCCESSFUL ad campaign for your product!!
This is what is known as a “SALES PATH”!
I will cover all of these areas individually in the future in more detail.
Now wheres me book..here it is..
“How conquer the art of beating eggs with a rubber fork” by A. Splatter
WEY HEY, the fool i am, don`t miss the manic return to my scrambled mind when i will be looking at eBay and comparison to a butty shop and why this is relevant to your selling SUCCESS?
SO, subscribers to madness, chaos, and ME tis TTFN….Ed.

MY Ed WeBBers ARE PRICELESS!












Where does Pogo Stick come in the Keywords? Just asking.
Nice post.
Brian
Hi Brian,
The main keywords for the search engines are frontloaded Google, PPC1
cheers….Ed.
Hi Ed,
you have such an awesome writing style
Let me tell you, I am currently supporting my husband in marketing his awesome new iPhone game, and let me tell you … it’s quite a different ‘sales path’ from the one I am familiar with! Whew!
Looking forward to be in touch again soon,
Svenja
Hi Svenja,
That is a very *HOT* product in your hands, you have tapped into a saturated market BUT you introduced a unique product with no competition or price comparison against it , look forward to your success with it IF it`s not already happening?
Thanks Svenja….Ed.
feel sorry for offtopic I only wanted to know your thoughts for this google adwords tutorial. I last weekend came across that website : [url=http://www.home-businessreviews.com/GOOGLE-ADWORDS-GUIDE.html]google adwords tutorial[/url]
and they wrote that that tutorial will give information you how to advertise with google adwords. I have doubts to purchase that or no? So many guides I purchased but so many was waste of time. I just thought some of you know about it or bought this tutorial? Can you post your opinion?
Anyone heard about google money pro programm? I accidently came accro this website [url=http://www.home-businessreviews.com/Google-Money-Pro-review.html]google money pro[/url]
author claims that this ebook can teach you to earn money with google adwords. What do you think is it real or no. Anyone bought it? I don’t want to loose money again. BTW sorry for offtopic!
Hi,
I have sent you an email that will hopefully resolve your problem?
Ed.
Hi Ed, Like yr site , lots of stuff to read, yr opt in form looks cool, where did u get it?, my one looks a bit plain, check out my site see what u think, Cheers H
Hi Brian,
I will email you the web address..
Ed.